How Westhill creates accessible, engaging annual reports that work harder

A clear process, accessible design and assets you can reuse across fundraising, stakeholder and digital channels.

Why work with Westhill

We bring editorial discipline, human-centred visuals and built-in accessibility so more people can understand and act on your story. Designing for accessibility improves reach and trust, and it strengthens the business case for investment.

Our process

  • Discovery and narrative: We align on audiences, success measures and the core story your numbers need to tell.

  • Structure and accessibility: We plan for print and digital from the outset, with clear hierarchy, readable tables, semantic HTML where needed and alternatives for imagery and data.

  • Data visualisation that clarifies: We turn complex data into visuals that reveal meaning at a glance, using proven editorial and information design techniques.

  • Design system and content creation: We build templates, iconography and illustration styles, then partner with your team to write, edit and proof.

  • Production and formats: We deliver accessible PDFs, web pages and assets for presentations, email and social.

  • Repurposing toolkit: We supply modular blocks and ready-to-share snippets so your team can adapt content quickly.

Conclusion

Annual reports should inform, persuade and travel well. The Annual Report we produced for MSI reproductive Choices shows how a flexible system can balance accessibility with visual storytelling. We used modular blocks that teams could reuse across regions and channels. The result was a document that doubles as a campaign asset and supports donor conversations.

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Tell us what you're working on and we'll share relevant examples or arrange a call.

How Westhill creates accessible, engaging annual reports that work harder

A clear process, accessible design and assets you can reuse across fundraising, stakeholder and digital channels.

Why work with Westhill

We bring editorial discipline, human-centred visuals and built-in accessibility so more people can understand and act on your story. Designing for accessibility improves reach and trust, and it strengthens the business case for investment.

Our process

  • Discovery and narrative: We align on audiences, success measures and the core story your numbers need to tell.

  • Structure and accessibility: We plan for print and digital from the outset, with clear hierarchy, readable tables, semantic HTML where needed and alternatives for imagery and data.

  • Data visualisation that clarifies: We turn complex data into visuals that reveal meaning at a glance, using proven editorial and information design techniques.

  • Design system and content creation: We build templates, iconography and illustration styles, then partner with your team to write, edit and proof.

  • Production and formats: We deliver accessible PDFs, web pages and assets for presentations, email and social.

  • Repurposing toolkit: We supply modular blocks and ready-to-share snippets so your team can adapt content quickly.

Conclusion

Annual reports should inform, persuade and travel well. The Annual Report we produced for MSI reproductive Choices shows how a flexible system can balance accessibility with visual storytelling. We used modular blocks that teams could reuse across regions and channels. The result was a document that doubles as a campaign asset and supports donor conversations.

Stay Inspired

Get fresh design insights, articles, and resources delivered straight to your inbox.

Latest case studies

Request examples
or talk it through

Tell us what you're working on and we'll share relevant examples or arrange a call.

How Westhill creates accessible, engaging annual reports that work harder

A clear process, accessible design and assets you can reuse across fundraising, stakeholder and digital channels.

Why work with Westhill

We bring editorial discipline, human-centred visuals and built-in accessibility so more people can understand and act on your story. Designing for accessibility improves reach and trust, and it strengthens the business case for investment.

Our process

  • Discovery and narrative: We align on audiences, success measures and the core story your numbers need to tell.

  • Structure and accessibility: We plan for print and digital from the outset, with clear hierarchy, readable tables, semantic HTML where needed and alternatives for imagery and data.

  • Data visualisation that clarifies: We turn complex data into visuals that reveal meaning at a glance, using proven editorial and information design techniques.

  • Design system and content creation: We build templates, iconography and illustration styles, then partner with your team to write, edit and proof.

  • Production and formats: We deliver accessible PDFs, web pages and assets for presentations, email and social.

  • Repurposing toolkit: We supply modular blocks and ready-to-share snippets so your team can adapt content quickly.

Conclusion

Annual reports should inform, persuade and travel well. The Annual Report we produced for MSI reproductive Choices shows how a flexible system can balance accessibility with visual storytelling. We used modular blocks that teams could reuse across regions and channels. The result was a document that doubles as a campaign asset and supports donor conversations.

Stay Inspired

Get fresh design insights, articles, and resources delivered straight to your inbox.

Latest case studies

Request examples
or talk it through

Tell us what you're working on and we'll share relevant examples or arrange a call.

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